Website Health Check — Key phrase Mistakes — Component two.
If you have read the first portion of the article, you should by now be aware of the fundamentals of key words as well as the importance of Website Health Check. Keyword density is another important aspect of Search Engine Optimization and will be managed in this report.
Blunder 1: Keyword that Isn’t relevant to this content:
Many people do this mistake in keyword research. The output of this keyword research should be that the last keywords must be 100 percent related to the website, with low competition and higher search volume. But, most people in their endeavor to balance competition and search volume lose sight of their relevancy of the keywords to the website. Irrelevant keywords will not help in Search Engine Optimization.
Blunder 2: Keyword density being too low:
Another probable flaw found in websites through a Website Health Check is keyword density. Keyword density is the amount of times a key word repeats itself than the rest of the content. If the keyword density is reduced, it won’t create an impact on your search engines to register the phrase as an important element for the web site. Butif the key word density is high, it contributes to”keyword stuffing” which we’ll discuss next.
Blunder 3: Having a high keyword density (aka) key word stuffing:
Keyword stuffing could be defined as”the technique by which a key word (s) is overly repeated in the webpage content to have a higher page ranking.” This is considered to be an unethical SEO technique that might easily result in the site being penalized by search engines website health checker. This process is also regarded as part of Spamdexing (again dishonest!) . This will probably result with your website being banned by the search engine.
Blunder 4: What’s the spelling again?
The keyword research may supply you with a fantastic set of keywords to use in your website. But, as a result of silly mistakes and typographical errors, folks make the word plural or perpetrate a spelling error. Search engines don’t have the capacity to check for the misspellings and alter them as required. In keywords, there is a sea of difference between”box” and”boxes”.
Blunder 5: Having hidden text or keywords (aka) cloaking
Cloaking will lower your page ranking to as low as zero or the search engine could easily ban the website. Cloaking is an unethical procedure of adding invisible content in the website containing the keywords to find a higher ranking for questions in search engines depending on the specific keyword phrases. This could be done by creating the font colour of this content like the background. Another type is by substituting the various description used to describe missing pictures with keywords. This may be unintentional due to a technical mistake. You are aware of it. However, does the search engine know that it is unintentional?
It’s possible to use a huge collection of programs on the world wide web to find these blunders. Or, you can get a Website Health Check account for your website from any site providing SEO services.
Once you find that your site needs change, contact your site administrator to make the required changes. More preferably you could approach your SEO vendor if you’ve got one because they are more trained in key words and other optimization criteria. A few of these blunders may cause more harm than others. Then, why leave it to chance? Begin your own Website Health Check now!